Below is the code from an aspx file for the datalist

<ItemTemplate>
                                                 <p>Company:&nbsp;
                                                    <asp:Label id="UserFieldLabel" runat="server" width="450px"
text='<%# Eval("UserField") %>'></asp:Label>&nbsp;Project:
                                                    <asp:Label id="PrjNameLabel" runat="server" width="253px"
text='<%# Eval("PrjName") %>'></asp:Label>&nbsp;Project Date:
                                                    <asp:Label id="ProjectDateLabel" runat="server" text='<%#
Eval("ProjectDate") %>'></asp:Label>Address:

Where do I put the format code to have project date display as
mm/dd/yyyy?  Is {d: mm/dd/yyyy} the correct code for this?

TIA